Since 1999 Qm² has been helping the Sixth Floor Museum at Dealey Plaza in Dallas achieve its mission. CEO Jeff West is a member a Qm² Museum Directors' Round Tables and Jack Bunning, Marketing Director, participates in the Marketing Round Table.

Qm² associate John Durel conducted an organizational audit for the museum in 2001, identifying strengths and weaknesses in advance of an expansion of the facility and programs; and continues to work routinely on the development of strategies and processes to improve performance.

The Sixth Floor Museum preserves the assassination site, chronicles the legacy of President Kennedy, and provide audiences with the tools to navigate contemporary culture within the context of presidential history.

Photo captions/credits:

President Kennedy's motorcade in Dallas, September 22, 1963. Courtesy of the Dallas Morning News. The building from which Lee Harvey Oswald allegedly shot President Kennedy, now the Sixth Floor Museum. Bret St. Clair/The Sixth Floor Museum at Dealey Plaza.